Helping a growing enterprise technology consultancy build a more consistent and scalable brand presence during a period of significant expansion.
Working closely with the founders of Blended Perspectives, CCDESIGN helped strengthen and refine the company’s visual presence as it continued to grow within the Atlassian ecosystem. While the business had established strong technical credibility and was experiencing significant growth, the focus was on bringing greater consistency, clarity, and professionalism to how the company presented itself externally.
The work included core brand development including the brand digital footprint, trade show environments, presentation systems, digital campaigns, promotional materials, and branded assets for major industry events including two Atlassian Summits. Clear visual frameworks helped organize and communicate complex enterprise service offerings across both print and digital platforms.
As the company continued to expand, its brand presence evolved alongside it—becoming more polished, cohesive, and scalable. Following years of sustained growth, Blended Perspectives was successfully acquired, marking the next chapter in the company’s evolution.
Scope
- Brand refinement & logo simplification
- Trade show environments & event graphics
- Enterprise marketing communications
- Digital campaigns & web assets
- Presentation systems
- Promotional materials & branded merchandise
- Visual frameworks
- Ongoing creative support
Testimonial
“Monique was a great creative partner throughout the ten years of Blended Perspectives’ growth and evolution. She played an important role in refining our brand, simplifying our logo, and helping us present a more professional image across the business.
She helped us bring a higher level of consistency and quality to everything from major Atlassian events and trade show environments to digital campaigns and branded materials. Beyond the work itself, she was collaborative, responsive, and easy to work with. Our requirements were often demanding and time-sensitive, Monique was always there for us.
Blended Perspectives grew to 40 people, $25 million in revenue, and became the largest Atlassian software reseller in Canada and a recognized leader in North America. Monique was an important part of our growth story.”
