Lincoln Electric Canada
Below are six select examples of animated reels created for Lincoln Electric Canada’s corporate Instagram account. Content was created for the digital marketing team, with a focus on specific equipment, consumables, services, and giveaways to enhance and strengthen viewer engagement, all within comprehensive brand assets.
Seth Taylor Coffee
Bold, colour-coded gem backgrounds were created as templates for Seth Taylor Coffee’s Instagram account, allowing the client to easily populate and post the details of each featured coffee while maintaining brand consistency. The three product collections are in fact a unique approach to market specialty, single origin coffees. The distinct colours help viewers quickly identify and understand the different products offered.
When the Diamond Collection was introduced, offering coffee enthusiasts a chance to experience some of the best beans from the best farms in the world,
a custom instagram template was developed, as well as an animated teaser video to create buzz before the launch.
